Words are the direct way for us to see and understand what it trying to say or what message that is trying to send to us. In design there is a type of study that design creative words that is call typography. A typography without the element of colour and shape but it still can show a very interesting words that can attract people.
From my experience, although usually typography is just a sentence of words, but it can become few meaning when it apply with some special front and creativity. It is very interesting and fun when i was studying typography in my foundation class. A creative typography can change from a very simple and boring words become a very interesting and fun of words.
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